Unilever, clean up your mess!

Kodaikanal_Won_tby Charlie Crooijmans

To complain about gum and skin allergies is not very sexy. How clever of campaigning organization Jhatkaa to ask rapper Sofia Ashraf to help out. A video directly addressed to consumer goods giant Unilever for exposing residents of Kodaikanal, India, to toxic mercury contamination, went viral. Not only because of the music, it is based on the pop-hit Anaconda, but also because of the lyrics. Continue reading